Let’s face it, music happens to be an integral part of almost all our lives. Music serves as a stress-reliever or a relaxation method, and in some cases, a way of life. Music inspires who we are and sometimes, what we dress like. As times change, so does music, often serving as a memento of a certain time or decade, and as music evolves, accordingly, so does the music industry. That being said, one thing has always remained constant; it has always been extremely and unnecessarily difficult to enter the industry and many times harder to be successful. Many of you may now be saying that this statement is not true, sites such as YouTube and Myspace have made it much easier to get a record deal. To you I say, please get Justin Bieber and Colbie Caillet out of your heads and look at the facts. You will be hard pressed to name more than 5 artists who were discovered through their profiles on these websites because not that many people were discovered in the first place.  Out of the millions of videos posted by hopeful singer-songwriters, less than 50 have even gotten a record deal. Out those only a handful have even reached stardom, and yes, Justin Bieber is obviously one of them. By no means am I trying to detract from their obvious musical talent, but I am stating the facts. Music producers simply do not trudge through the millions of videos and songs posted on the Internet looking for potential stars, and that is a shame because many of these online artists deserve a chance at stardom. Frankly, your chances of being discovered by Usher on YouTube are so low that you stand a better chance of being in another sex scandal with Tiger Woods.  Luckily, there is a new light in this dark, bleak world known as the music industry….

Enter Xeelium. From the name you are probably thinking one of two things, (1) this is some Chinese product being sold at Wal-Mart or (2) this is something amazing along the lines of Google or the iPad, and I am very happy to tell you that it is very much the latter and in no way, shape, or form related to the former. Xeelium is a project that has been in the works for a little less than a year by yours truly, Toufiq Media, LLC. Xeelium is an up-and-coming product that will revolutionize the music industry along with the social media platform. Xeelium will not only make the music industry more accessible to everyone but also allow producers to sift through the multitude of potential stars online with a simple click of the mouse.

Now this may sound too good to be true, but I along with artists, producers, and investors world-wide am very excited to inform you that Xeelium is very much a reality, with a beta due early 2011. That’s right, for many of you, the dream of a lifetime is just a matter of a few months. With a business model that is optimized for a product with such high possibilities, Xeelium is structured to be successful for all parties involved. In fact, Xeelium is the culmination of over a year of researching the music industry and tweaking the business model as necessary. As Xeelium enters its last phase of development, I hope that you will stop by the site from time to time to learn more about the next best thing after auto-tune. Have a wonderful New Year, and I hope you will make your New Year’s resolution stardom.